ten commandments of directing comedy article response

What I learned

1. You need to have a funny cast AND a funny script for a good comedy

2. You shouldn't judge what you have until you are done editing and it is viewed by an unbiased audience.

3. Be careful not to go too far with comedy, you want the audience to laugh not be disturbed. And you also don't want to not go far enough. Find a common ground.

My Opinions

1. This seems fairly obvious and makes some good points, i.e. cast and script both seem very important for a good comedy.

2. If you make a top ten list of any kind, don't go to 11. That's confusing.

Why are some of these points written in doublespeak?